Stripping down to a minimalist makeup line takes a lot of research, development and revision. From composing a limited color palette that could complement a majority of skin tones.
DESIGNER
"It takes a unique combination of talents to take on the challenges of entering the beauty business," Crowley admits. But between her experience working with cosmetics brands like Clinique and Bobbi Brown and Fredrickson's e-commerce and brand retail background, the team.
PROGRAMMER
Consumer tastes and preferences for more sophistica ted products are maturing and shifting towards quality brand names. This is especially so with younger cons umers. Foreign companies already in Vietnam recognize the market’s future potential and are advertising aggressively. To capture more market share, local manufacturers are investing in more research and development, as well as marketing and distribution activities to compete with superior international brands.
DIRECTOR
This growing and rapidly developing market offers numerous opport unities for American companies in the following segments: finished beauty products, raw cosmetics material and manufacturing technologies and related equipment for beauty products.